Why Are 82% of employers more interested in VIDEO RESUMES compared to traditional TEXT RESUMES?

Manu Jha
2 May
• 9 min

In today’s competitive job market, finding the right talent is crucial for employers. Traditional text resumes have long been the standard method for assessing candidates, but in recent years, video resumes have gained significant attention and popularity. Studies have shown that a staggering 82% of employers now prefer video resumes over traditional text resumes. In this blog, we will delve into the reasons behind this shift and explore how video resumes, particularly through the innovative platform GoClip, are revolutionizing the hiring process.

🤷‍♂️ Visual Engagement and Impact:

Video resumes provide a dynamic and engaging way for candidates to present themselves. Employers can observe a candidate’s demeanor, body language, and communication skills, allowing for a more comprehensive assessment of their qualifications. Unlike text resumes that rely solely on written words, video resumes enable candidates to showcase their personality, enthusiasm, and overall fit for the role.

🤠 Demonstration of Communication Skills:

Effective communication is a vital skill in almost every profession. Video resumes allow candidates to demonstrate their verbal communication abilities, presenting their experiences, accomplishments, and future aspirations with clarity and confidence. Employers can assess a candidate’s presentation style, articulation, and ability to engage and connect with the audience, providing valuable insights into their potential as effective communicators within the organization.

😎 Showcasing Soft Skills:

While text resumes provide an overview of a candidate’s qualifications, video resumes allow for a more in-depth evaluation of their soft skills. Soft skills, such as teamwork, leadership, and adaptability, are essential in today’s collaborative work environments. Video resumes enable candidates to provide real-life examples, stories, or projects that highlight their soft skills, giving employers a better understanding of their potential contributions to the team.

🤗 Cultural Fit Assessment:

Company culture plays a significant role in employee satisfaction and productivity. Video resumes give employers a glimpse into a candidate’s personality and values, facilitating the assessment of cultural fit. By observing a candidate’s demeanor, enthusiasm, and alignment with the company’s values and mission, employers can make more informed decisions about whether the candidate would thrive within their organization’s culture.

🦸🏻‍♂️ Time Efficiency in Candidate Screening:

Reviewing numerous text resumes can be time-consuming and often lacks the ability to capture a candidate’s true potential. Video resumes streamline the initial screening process by providing employers with a more holistic view of candidates in a shorter timeframe. This efficiency enables employers to focus their attention on candidates who have already demonstrated a strong fit, ultimately saving time and resources.

How GoClip Enhances the Video Resume Experience:

GoClip, an innovative platform dedicated to video resumes, takes the benefits of video resumes to the next level. Here’s how GoClip revolutionizes the hiring process for employers:

🎥 Seamless Video Resume Creation:

GoClip simplifies the video resume creation process, allowing candidates to easily record, edit, and publish their video resumes. With user-friendly features and guidance, candidates can create professional and engaging video resumes that effectively highlight their skills and experiences.

👀 Advanced Candidate Search and Matching:

GoClip utilizes advanced algorithms and artificial intelligence to match employers with the most suitable candidates based on their specific job requirements. This targeted approach ensures that employers receive a curated pool of candidates who are highly relevant to their open positions, enhancing the efficiency of the hiring process.

😎 Comprehensive Candidate Profile:

GoClip provides employers with a comprehensive candidate profile that includes the video resume, educational background, work history, skills, and other relevant information. This holistic view empowers employers to make well-informed decisions and compare candidates more effectively.

✅ Enhanced Communication Tools:

GoClip offers integrated communication tools that facilitate seamless interaction between employers and candidates. Employers can send messages, schedule interviews, and provide feedback directly within the platform

Market survey on video resumes :-

Video resumes have gained significant popularity and acceptance in the global job market. While traditional text resumes remain widely used, video resumes offer unique advantages in showcasing a candidate’s skills, personality, and communication abilities.

According to previous market surveys and trends, several key insights can be highlighted:

✅ Growing Adoption:

The use of video resumes is steadily increasing among job seekers and employers. More candidates are recognizing the value of video resumes in differentiating themselves from the competition, and employers are embracing this innovative approach to assess candidates more comprehensively.

✅ Enhanced Employer Perception:

Employers are increasingly receptive to video resumes as they provide a more holistic view of candidates compared to traditional text resumes. Video resumes allow employers to gauge a candidate’s communication skills, confidence, and cultural fit, leading to better hiring decisions.

✅ Increased Engagement:

Video resumes have shown to capture employers’ attention more effectively than traditional resumes. The visual and auditory elements of video resumes make them engaging and memorable, facilitating better recall and evaluation during the hiring process.

✅ Advancements in Technology:

The development of user-friendly video resume platforms, like GoClip, has made it easier for job seekers to create and share their video resumes. These platforms often provide editing tools, templates, and hosting capabilities, simplifying the process for both job seekers and employers.

✅ Industry-Specific Applications:

While video resumes are applicable to various industries, they have gained significant traction in creative sectors such as design, marketing, and media. In these fields, the ability to visually showcase portfolios, creative projects, and presentation skills through video resumes is particularly valuable.

It’s important to note that the video resume market is continually evolving, and up-to-date market surveys would provide the most accurate and comprehensive insights into the current landscape. To obtain the latest market survey on video resumes, I recommend consulting reputable industry reports, market research firms, or conducting a thorough online search.

How job seeker react on video resume

Job seekers’ reactions to video resumes can vary depending on their personal preferences, comfort level with technology, and confidence in presenting themselves on camera. Here are some common reactions from job seekers regarding video resumes:

👉 Excitement and Engagement:

Many job seekers are enthusiastic about video resumes as they offer an opportunity to showcase their personality, communication skills, and unique qualities beyond what a traditional resume can convey. They see video resumes as a chance to stand out from the competition and make a memorable impression on potential employers.

👉 Confidence Booster:

Video resumes can boost job seekers’ confidence by allowing them to visually present their skills, experience, and passion for their desired roles. Being able to articulate their qualifications and showcase their achievements on camera can provide a sense of empowerment and self-assurance.

👉 Platform Familiarity:

Job seekers who are comfortable with digital platforms and social media may embrace video resumes more readily. They may appreciate the opportunity to leverage their familiarity with video content creation and sharing to create compelling and professional video resumes.

👉 Nervousness and Apprehension:

On the other hand, some job seekers may feel nervous or apprehensive about video resumes. Being on camera can be intimidating for individuals who are not accustomed to presenting themselves in such a format. Concerns about appearance, speaking skills, or technological challenges can contribute to their hesitation.

👉 Preparation and Practice:

Job seekers who are interested in video resumes often invest time and effort into preparing and practicing their presentations. They may research best practices, watch sample video resumes, and refine their scripts or talking points to ensure they convey their qualifications effectively.

👉 Adaptation to a Changing Job Market:

Job seekers who recognize the evolving nature of the job market and the increasing demand for multimedia content may readily embrace video resumes. They understand that video resumes offer an innovative way to showcase their skills and adapt to the changing hiring practices of employers.

Ultimately, job seekers’ reactions to video resumes can be influenced by their individual preferences, industry norms, and the specific job opportunities they are pursuing. Some may see video resumes as an exciting tool to differentiate themselves, while others may prefer more traditional application methods. The key is to provide job seekers with options and flexibility in choosing the format that best represents their qualifications and aligns with their comfort level.

How GoClip Help Job seekers to make attractive video resume

Creating a video resume is a great way to stand out in today’s job market. Not only does it allow you to showcase your skills and experience in a creative and engaging way, but also gives potential employers a glimpse into your personality and how would you fit into their company culture.

But before you move on to do it, here are things you need to create an astonishing profile that lures the employers to hire you.

1. Write a Script ✍🏻

Start by deciding things you want to include in your video profile such as your work experience, education, skills, and why you are a good fit for the job. Now, create an order in which you would include these details. For example: Name → Job Role → Professional Achievement or Experience → Skillset

Make sure you have practiced the whole speech segment at least once before actually recording. It helps you speak clearly and instates confidence. GoClip profile videos are limited to 45 seconds, so make sure your video is concise and to the point and highlight your most relevant details a potential employer would look for.

Tip: Prioritize your achievements or distinction in the field to be included in your short video resume.

2. Choose a location 📍

Choose a location with a neutral, uncluttered background. Avoid filming in front of a window or in a location with a lot happening in the background. A plain wall or a simple bookshelf can work well as a background. If you’re filming indoors, try to find a room with natural light or set up a lamp or lightbox to illuminate your face. Too much dark or too much lit frame shall be avoided.

The location should be professional and appropriate for a video resume. The right location makes you feel comfortable and where you know you won’t be interrupted or disturbed while recording your video. The overall environment should be quiet with no background noises, you can also use a noise-canceling microphone to help eliminate background noise.

Tip: Filming in a location that is too casual or that is not representative of your professional self should be avoided.

3. Dress Properly 👔

It is important to dress professionally and present yourself in a way that is appropriate for the job you’re applying for. You should tailor your outfit to the role you’re applying for. If you’re applying for a job in a more formal environment, wear a suit and tie. If you’re applying for a job in a more casual or creative environment, you can be more relaxed with your outfit. Though a general suggestion would be to wear something that is clean, ironed and not anything too casual or revealing.

Certain colors look better on camera than others. Avoid wearing white or light-colored clothes as they can wash out your skin tone. Choose colors that complement your skin tone. Also, busy patterns can be distracting on camera. Choose solid colors or simple patterns. Keep jewelry and accessories to a minimum.

Tip: Make sure that your hair and makeup are neat and well-groomed.

4. Set a focus point 👁️

While making a video resume, fix a specific point to look at while speaking on the video. Usually, this focus point is your phone camera itself. Maintaining eye contact with the camera creates a sense of connection with the viewer and makes you appear more confident and engaged.

Never hold your phone in your hand while making your video. This can make your video look shaky & unprofessional. Place a book or something behind the phone to keep it steady while making a video. Also, ensure that the focus is clearly on your face & the video isn’t focusing on any other entity in the frame than your face.

Avoid looking down at the floor or your hands. This can make you appear unsure or unengaged. Use your body language to communicate and make eye contact with the camera, try to keep your head and shoulders facing the camera for the best results.

Tip: Be natural and try to look as if you were having a conversation with someone.

5. Speech and Posture 👩🏻‍💼

Before you start filming, take a deep breath and relax. This will help calm your nerves. Speak clearly and confidently, and avoid using filler words or phrases. Speak at a moderate pace and enunciate your words. This will help ensure that your message is understood and that you come across as professional and competent. Use gestures and facial expressions to help convey your message & make your video more engaging.

Use a natural tone of voice, avoid sounding too monotone or robotic, it can make you come across as unenthusiastic or disinterested. Be yourself and let your personality shine through. Always remember that a video resume is an opportunity to showcase your qualifications and personality to potential employers.

Tip: Smiling can help to make you appear more approachable, friendly and confident on camera.

⚠️ Dos and Don’ts of creating a video resume on GoClip

All short-video resumes on the platform are published after the approval from moderators. Here are some things you need to consider for successful approval.


✅ Use of background music from GoClip’s library is completly allowed.

✅ GoClip encourages creativity and wide range for unique video resumes.

Don’ts🚫 Uploading videos of other people or any copyrighted content from internet is strictly prohibited.🚫 Use of songs with high audio in background is not accepted. With exception for dance related creatives under strict conditions.🚫 Videos with people other than the user in context is not allowed. Exception being for specially abled people who need coordination.🚫 Misinformation, use of slang or any abrasive behavior is not tolerated.

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